Voice receptionist

She picks up the phone.You sell the car.

Every UK indie dealer loses deals to missed calls — evenings, Sundays, lunch hour, while you're with another customer. AME answers in your dealership name, captures the lead, books the test drive, and texts the customer a recap before they hang up.

Book a demo Hear AME yourself
Powered by Vapi · Your number, your billing · GMT 24/7
Live call +44 7700 ···· 432 · 1:47
AME · 0:01
Riverside Motors, you're through to AME. How can I help?
Caller · 0:04
Hi, is the 2019 Audi Q5 still available?
AME · 0:07
Yes — the 2019 Q5 S Line is still here on the forecourt. £18,400, full service history, two owners. Would you like to come in for a test drive?
Caller · 0:18
What's your earliest Saturday slot?
AME · 0:22
I have Saturday at 10:30 or 11:00 free. Which works?
Caller · 0:31
11 sounds great. Mark Patel.
AME · 0:34
Booked, Mark. I'll text the address now. Anything else?
Caller · 0:42
No, that's perfect. Thanks.
AME · 0:45
Cheers, Mark. See you Saturday.
Test drive booked · Audi Q5 · Sat 11:00 · Mark Patel · Recap SMS sent
How voice works

Three things happen in the background.

We hook AME up to your phone via Vapi. She learns your stock, your tone, your finance offers. Then she just answers.

01

Your number rings AME.

Calls to your existing dealership number forward to Vapi when you don't pick up after 3 rings. Or every call if you want. You control the rule.

Twilio + Vapi
02

She knows your stock + your style.

AME reads your full forecourt every 15 minutes — reg, mileage, spec, finance offers. She greets in your dealership name, in your tone of voice. We tune her with you in the first week.

Trained on your data
03

You see every call, every transcript.

Every call lands in your inbox as a transcript and recording. New lead? Customer card auto-created. Test drive booked? Straight into your diary.

Zero blind spots
What she does on calls

Six things she handles. Without you.

The stuff that fills your day. AME handles every one of them on a phone call, then logs it back into the dashboard for you.

Captures new leads.

Name, number, vehicle of interest, finance need. Logged in the dashboard as a customer card before you've checked your phone.

Books test drives.

She looks at your diary, suggests slots, confirms with the customer, sends a confirmation SMS with the dealership address. Done in 30 seconds.

Answers stock questions.

Mileage, MOT, service history, finance options, part-ex. AME knows every car you've got listed and answers without hesitation.

Quotes finance.

Monthly payment estimates from a deposit + term. AME flags any complex finance question for you to handle on follow-up.

Calls customers back.

Missed a returned voicemail? AME calls back the same day, finishes the booking, sends the recap. You never lose a callback.

Handles aftersales calls.

MOT booking, service slots, parts enquiries — AME captures the request and routes it to you with a one-tap reply.

Built on Vapi

Your voice. Your account. Your billing.

We don't resell phone minutes or mark up voice costs. AME runs on your own Vapi account — you bring the keys, you see the bills, you stay in control of the numbers and the voice.

  • Your Vapi account, your billing — typical £20–60/month
  • Your existing dealership phone number (we port it)
  • Your dealership name, your tone, your script — tuned with you
Vapi setup
Typical monthly cost
£20–£60
in Vapi voice minutes
  1. 1We create your Vapi assistant — done before the demo
  2. 2You sign up for a Vapi account (~3 minutes)
  3. 3You connect Vapi to your existing Twilio number (we walk you through it)
  4. 4AME goes live on your number
When AME picks up

You choose when she answers.

AME is configurable. Most dealers start with overflow — she only picks up when you can't. Some go further. Three common setups:

Most popular

Overflow only.

AME picks up after 3 rings if you don't. Evenings + Sundays + busy hours auto-answered. You take the calls you can.

Recommended starting setup.
After hours

Evenings + weekends.

AME handles everything outside 9–6 Mon–Fri. You take all weekday calls. She covers the rest.

Best for solo dealers.
Full automation

AME picks up first.

Every call goes to AME. She handles the routine and only routes to you when a customer asks for the owner or has a complaint.

For dealers ready to fully delegate.
Voice FAQ

The voice questions.

Will it sound like a robot?
No. AME uses high-fidelity voice synthesis tuned to a natural UK accent. Most callers do not realise they are speaking to an AI — and we always let her introduce herself by name so it is honest.
What if a customer asks something AME can't answer?
She politely takes a message, logs the question against the customer card in your dashboard, and texts you a heads-up. You call back when you can.
Can she handle complaints?
She handles them gracefully and routes immediately to you. No complaint gets brushed off — it lands in your inbox flagged red.
Does she record calls?
Yes, with consent. AME announces the recording at the start of every call. Recordings are stored in your dashboard for 90 days. Customer can request deletion any time (UK GDPR compliant).
Can I customise what she says?
Yes. The greeting, the dealership name, the booking flow, the finance script — all editable in the dashboard. We tune her with you in the first week.
What happens if Vapi goes down?
Calls fall back to your normal voicemail. You will not lose the call entirely. We will also email you any failures within 5 minutes.
Hear her yourself

Stop missing calls. Start booking test drives.

15-minute demo. We call AME live on your stock. You decide if she's worth £499.

Book a 15-min demo Listen to a sample call